Paper with a Plan: Mohawk Reorganizes and Refines Its Paper with 5 New Collections

Mohawk set out to organize their legendary grades of paper selection in a way that simplified, and perhaps even eliminated the guesswork behind paper specification. They refined and reorganized their paper portfolio into 5 distinct Collections to help make choosing paper by its properties and attributes easier and more straightforward. 

Mohawk enlisted Hybrid Design to design the collection and Tocci Made, as producer, to oversee production of  ‘Paper With a Plan’. It was imperative to showcase the broad range of colors and textures printed and finished in a variety of ways. Each collection consists of  4 un-bound sheets, folded and nested showing print and finishing demonstrations as well as available texture and color options - an inspirational how to, all housed snugly in a paper slip case showcasing yet more beautiful paper and maker know-how.

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